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How to Gain Ed Tech Startup Traction

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"In just under a year, the free product has reached 20% of Chicago schools, and the paid product has since grown to reach 60,000 students across 29 states. Why the fast growth? It’s a classic case of finding product-market fit, and also that the market – teachers – are a ‘viral bunch.’ They like to talk about the educational products they’re using." — Lee Schneider, Techli

Techli Chicago profiles founders Eileen Buckley Murphy and Abby Ross, highlighting their hard work and meteoric rise in the education-technology space. In the piece Ross shares her top tips for start-ups looking to pitch investors.

Read the tips for start-ups on Techli.